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The 10 most marketable athletes in the world
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The 10 most marketable athletes in the world
Soccer player (NFL). Marketable rating: 47/100

  9. Sam Kerr

9. Sam Kerr
Credit: Credit: Jack Gruber-USA TODAY Sports
Soccer player (soccer). Marketable score: 48/100

  8. Alex Morgan

8. Alex Morgan
Credit: Credit: Troy Wayrynen-USA TODAY Sports
Soccer player (soccer). Marketable score: 48/100

  7. Virat Kohli

7. Virat Kohli
Credit: Credit: Cover-Images
Cricketer, Marketable score: 49/100

  6. Naomi Osaka

6. Naomi Osaka
Credit: Credit: Danielle Parhizkaran-USA TODAY Sports
Tennis player. Marketable score: 52/100

  5. Lionel Messi

5. Lionel Messi
Credit: Credit: Vincent Carchietta-USA TODAY Sports
Soccer player (soccer). Marketable score: 53/100

  4. LeBron James

4. LeBron James
Credit: Credit: Jayne Kamin-Oncea-USA TODAY Sports
Basketball player (NBA). Marketable score: 59/100

  3. Lewis Hamilton

3. Lewis Hamilton
Credit: Credit: Jerome Miron-USA TODAY Sports
Formula 1 driver. Marketable score: 65/100

  2. Serena Williams

2. Serena Williams
Credit: Credit: Geoff Burke-USA TODAY Sports
Tennis player. Marketable score: 68/100

  1. Cristiano Ronaldo

1. Cristiano Ronaldo
Credit: Credit: Witters Sport-USA TODAY Sports
Soccer player (soccer). Marketable score: 91/100
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