Woman’s boss buys tons of Crown Royal. Then his liquor store calls to issue a warning: ‘What do you mean Crown is going away?’

Woman’s boss buys tons of Crown Royal. Then his liquor store calls to issue a warning: ‘What do you mean Crown is going away?’
Credit: If a local liquor store knows a business owner well enough to personally warn them about a shortage, they officially qualify as a regular. That’s the case for one restaurant, which found out about an apparent Crown Royal shortage over the phone. Maria (@_itsyagirlmariaa_) explains that her restaurant buys so much Crown Royal that employees […]

If a local liquor store knows a business owner well enough to personally warn them about a shortage, they officially qualify as a regular. That's the case for one restaurant, which found out about an apparent Crown Royal shortage over the phone.

Maria (@_itsyagirlmariaa_) explains that her restaurant buys so much Crown Royal that employees at the liquor store know its staff by name.

According to the creator, the business told her boss that Crown Royal was no longer going to be sold in the United States. Employees urged him to come buy the remaining inventory. Maria says that for her restaurant, it could constitute an emergency.

“I kid you not, these co-workers and my boss be buying a gallon of [expletive] Crown Royal daily,” she says. “Daily.”

Is Crown Royal Really Leaving the U.S.?

Not exactly.

The warning is connected to a U.S. restriction on Canadian alcohol. A presidential proclamation barred certain Canadian alcoholic beverages from entering the United States beginning on Sept. 29, 2026, according to the White House. 

But most American shoppers won't notice the ban immediately, “in part because of workarounds, exemptions and the fact that distributors have had time to stock up on imported Canadian alcohol before the ban took effect,” the New York Post writes.

Crown Royal is expected to bypass the ban, according to MarketWatch.

Crown Royal whisky is mashed, distilled, and aged in Canada. But its parent company, Diageo, has shifted some of its bottling to facilities in the United States.

Diageo, which acquired the brand in 2000 after the collapse of the Seagram Company, closed its Crown Royal bottling plant in Amherstburg, Ontario, earlier this year.

The company announced that it would continue to produce it in Canada. Some bottling would move closer to U.S. consumers.

This matters in light of President Trump's latest trade measures, because the White House's new restriction does not include Canadian spirits shipped in bulk and bottled in the United States. 

In other words, there's no evidence that the ban will affect Crown Royal's distribution.

What Other Canadian Imports Does Trump's New Rule Ban?

The Crown Royal confusion comes amid a broader U.S. crackdown on Canadian imports. The White House rolled out three measures that cover 68 tariff classifications, 53 of which involve alcoholic beverages, according to the New York Post. 

Beyond these, the Trump administration also barred some Canadian dairy-related products, whey, and certain big-engine motorcycles and mopeds from entering the country.

The alcohol portion is pretty broad, covering many Canadian packaged beers, wines, ciders, and spirits. But the list is based on specific tariff classifications, as well as “factors such as container size, alcohol content or customs value.” This isn't a blanket ban on all Canadian-made booze. 

The move was the White House's punishment for Canada's retaliatory tariffs. Trump imposed 50% tariffs on $20 billion worth of Canadian imports. Canada responded “with tariffs of 15%, 25% or 50%, matching U.S. imports dollar for dollar,” according to PBS.

So while the liquor store had a good reason to warn its customers, Maria's boss shouldn't worry about stockpiling handles quite yet.

@_itsyagirlmariaa_

Subplot News reached out to Maria via TikTok direct message and to Diageo via email for comment.

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